I always have so much fun doing lifestyle corporate photoshoots in Phoenix. It's so exciting working with an organization's actual team to get some authentic lifestyle portraits of them doing what they do best. There's definitely an art to it though. You have to get the team posed doing something they would normally do, and then get them to interact with each other in a way that feels natural – and that's not always easy. They're not hired models, they don't do this everyday, so it's about getting them to lean into the discomfort, laugh at how awkward they feel and then just let everyone have a good time with it. I promise it's worth it in the end when you have a set of photos that really showcase your company's best and most valuable asset, your team!
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